Baron Davis launching first-ever NFT with Are you ready to buy?

Former NBA star, activist, and investor Baron Davis is getting in on the holiday spirit by collaborating with to release the first "Black Santa: Giving Has No Season" NFT collection.

He's also proud to support the newest generation of blockchain technologies.

The Black Santa Company was created by Davis to celebrate diversity and storytelling in the form of high-quality content with an emphasis on unity.

Black Santa & Mrs. Claus have been known for years for their unique personalities and unique appearance.

To this day, their company is driven by the imagination of its employees and positive attitudes towards everyone & everything.

Davis said he was inspired and motivated by the positive reactions he received after dressing up as Santa on Halloween.

It also gave him new reference points that he could use in content creation and creative work. Two-time former All-star NBA player turned his passion for the game into a successful business.

The sale was exciting. It included NFTs that were Christmas-themed along with both limited edition and rare collectibles.

Blockchain is becoming a thing and sports are no exception. It’s now easier than ever to purchase digital NFTs and famous brands like Nike & Adidas are in on the trend.