NBA Legend Michael Jordan joining the NFT industry

Michael Jordan, Basketball and NBA legend, is joining the NFT industry Are you excited to buy the NFTs?

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Basketball Network, an NBA Champion six times Michael Jordan in the course of their career, has created a new company called Heir Inc.

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In collaboration with his son, Jeffrey Jordan, Daniel George, and Jeron Smith, Heir was created to “usher in a new era of digital culture.”

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The Heir is focused on creating digital experiences that are changing the way society does business.

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One of the ways they plan to do this is by using a membership-based platform that relies on non-fungible tokens (NFTs) as its foundation.

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Fans and athletes will now have an even closer connection thanks to “Huddles.” This website says their experience will be supported by blockchain technology, NFTs, & exclusive drops.

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The sports media were speculating about how MJ’s brand would benefit from the launch of an NFTs-based platform.

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The company started off by launching its first product. Their product is the Web3 personalized community platform for athletes and they got quite a bit of interest.

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Heir’s VP of operations, Briana Richardson, has been at the forefront of social media management since her time with Robinhood and is currently a consultant at Bain.

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Heir plans to generate revenue by selling memberships in athlete “huddles.” With this form of sales, athletes receive an 80% share of the overall primary sales, and Heir Inc.

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Blockchain is becoming a thing and sports are no exception. It’s now easier than ever to purchase digital NFTs and famous brands like Nike & Adidas are in on the trend.

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