HUGO and Imaginary Ones a Web3 startup to Launch NFT

Luxury fashion brand Hugo has announced that it is partnering with Imaginary Ones, a Web3 company, to get started in the metaverse

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This fashion giant is launching a large NFT collection of 1001 3D animations in November.

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A collection called Embrace Your Emotions (EYE) will be featuring 1,001 3D animations and is set to launch in early November.

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HUGO provides a safer, more controlled experience for users by allowing them to create an allowlist on the platform and register for NFTs before they're released.

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For every 1000 available spots, 500 will be reserved for buyers who purchase an exclusive phygital T-shirt.

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The buyers will have 500 limited-edition T-shirts to choose from. They can scan the QR code on the garment to access an AR action that turns their selfies into wearable art.

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HUGO’s expansion into NFTs comes amid significant market changes in 2022, following exceptional growth in 2021

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